This summer in Williamsburg (and everywhere else in New York?), residents are seriously thirsting for green juice.
The cafe, opened by vintage fashion buyer Sabrina Linnette Diaz, has the advantage of being located in East Williamsburg, in a juice dead zone. “There aren’t any places like this around, and the response we’ve had with people coming in has been that they’re like, ‘Thank you so much!” she says. It’s outfitted with six bar stools and a cozy cushioned corner bench.
The menu includes made-to-order juices and smoothies, and cold-pressed blends are stocked in a fridge. Food options are grab-and-go healthy, vegetarian options like a kale and quinoa salad, chia seed pudding, and vegan, gluten-free baked goods like banana bread and lemon blueberry scones. They’ve also got a java bar brewing quality Nicaraguan coffee from Cafe Integral.
And next month, Grass Roots will being selling three- and five-day cleanses, which manager Katie Zanin says customers have been begging for.
The best part? The prices are slightly less than what juice fanatics are used to. Cold-pressed bottles are $8–$9 and made-to-order juices are just $4.50–$5. “Juicing has become such a trend, and people are just charging outrageous prices,” Zanin says. “We’re getting back to the grassroots of it, so everyone can have access to it.”
Of course, not having to pay Manhattan rent prices probably helps, too. —Lisa Elaine Held
For more information, visit www.grassrootsjuicerybk.com