You May Also Like

bethany meyers be.come

Bethany C. Meyers’ new fitness app is inclusive AF and we’re here for it

Tips from Blake Lively's Trainer

The official Blake Lively workout, straight from her trainer

Yoga injuries have spiked 70 percent in 5 years

Yoga injuries have spiked a *lot* in the past few years—so here’s a tool to help you flow safely

Jonathan Van Ness, yoga pro? Yes, who knew?

Who knew? Jonathan Van Ness is as good at yoga as he is at hair

Well+Good - 13 of the best monthly workout streaming subscriptions that cost less than $40

13 of the best monthly workout streaming subscriptions that cost less than $40

6 moves Shakira does whenever, wherever she needs a good butt workout

6 moves Shakira does whenever, wherever she wants a good butt workout

Cyclist in the city: Julie Hirschfeld brings a Carrie Bradshaw sensibility to biking


Walk into Adeline Adeline, an inviting new Tribeca boutique, and bicycles with creamy paint colors and sleek lines look every bit as appealing as designer footwear. Unlike Louboutins, however, these retro European bikes are actually designed for New York City streets. The whole fleet is eminently practical (if not exactly affordable), and owner Julie Hirschfeld is already selling bikes at a brisk clip, as well as fashionable helmets, adorable wicker bike baskets, slip-on shoes, and soon, her own collection of bike bags.

Hirschfeld isn’t a hard-core cyclist or an MBA in search of an idea; she’s a Brooklyn mother of three-year-old twins who went shopping for a bike last August and couldn’t believe how shoddily she was treated.  “I went into several bike shops looking for a low-tech city bike and I was basically ignored. I also couldn’t find a bike I liked,” she remembers.

The Linus ($390-$550) is Hirschfield's best seller

“Someone should really open a bike store for women,” she said casually to her husband. “You should do it,” he replied, and a few weeks later the two took off to Interbike, the huge annual Las Vegas bike show, leaving the twins overnight with grandma. Three months later Hirschfeld signed a lease for a space on Reade Street, a quiet tree-lined block with a bike lane where customers can enjoy a peaceful test drive. And today, just eight months after her epiphany, Hirschfeld’s new commute is a 30-minute pedal, on her 1-speed Abici Gran Turismo Donna, from Fort Greene over the Brooklyn Bridge to her store for stylish cyclists.

The Biomega ($2000) is a chainless bike, from the cycling savants in Holland

The bikes you see in Adeline Adeline (named after her two grandmothers who shared the name) are not ones you’ve ever seen on NYC streets, or even in this country. In fact, they’re straight out of Brideshead Revisited. At the high-end there’s the $1800 Retrovelo, which is handmade in Germany, and has extra wide “balloon tires” for a bouncy ride on cobblestone streets. Batavus’s Fryslan model, an especially upright bike that allows for great visibility and provides a bump-free ride, hasn’t changed much since it first went into production in the 1950s. Via Italy, there’s the cheerful, zippy, and lightweight Abici for $950. The cheapest of the lot ($390-$550 depending on features) is the only American bike—the Linus, a inspired by French bikes from the 1940s and designed in Venice, CA. So far it’s the top-seller. For a museum-worthy bike, there’s the Biomega ($2,000), a chain-free model invented by a Danish designer, where they know a thing or two about biking. Every single bike is a head-turner and a conversation piece. Adeline Adeline solves the problem of where to buy a fashionable, practical bike in this city. But it introduces another problem. Parking. No way would your sparkly new Biomega last the night on a city street.

Adeline Adeline, 147 Reade Street, NY, NY, 212-227-1150, www.adelineadeline.com

Loading More Posts...

You May Also Like

Yoga injuries have spiked 70 percent in 5 years

Yoga injuries have spiked a *lot* in the past few years—so here’s a tool to help you flow safely

Is chocolate milk better than sports drinks?

Science says chocolate milk has major exercise recovery cred—but is it *actually* the best option?

bethany meyers be.come

Bethany C. Meyers’ new fitness app is inclusive AF and we’re here for it

6 moves Shakira does whenever, wherever she needs a good butt workout

6 moves Shakira does whenever, wherever she wants a good butt workout

Serena Williams' training includes "quiet eye"

How Serena Williams uses her “quiet eye” to keep cool under pressure and crush goals

asics running guide chicago

This is the scenic Chicago running route that will make your long runs breeze by