On Friday, charity cycling event Cycle for Survival set up 100 stationary Schwinn bikes in the middle of Times Square, where New Yorkers pedaled towards the beginning of the event’s 2014 season.
The organization’s events, which take place at Equinox gyms across the country, raise money for research on rare cancers, like brain, pancreatic, and cervical. It has doubled in size every year since its inception in 2007, raising $31 million to fund 85 clinical trials to date. The 2014 rides, in February and March, will take place in 13 cities, with a total of 40 rides and 16,000 participants.
We stopped by to document the incredible outdoor classes happening amid tourists and Jumbotrons... —Lisa Elaine Held
Photos: Lisa Elaine Held for Well+Good