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Heartbeet Juicery launches next-level collaborations with NYC yogis—and Trump Hotels

Heartbeet JuiceryIndie New York City brand Heartbeet Juicery is launching two collaborations this spring—and they’re both much bigger than the tiny Lower East Side juice bar.

Heartbeet’s Get Your Glow spring cleanse is in partnership with master yogis Elena Brower and Eddie Stern, Equinox gyms, and organic skin-care company Benshen.

“It focuses on balance and awareness through eating clean plant foods, drinking fresh cold-pressed juices, exercise, and a mindful practice,” says co-owner Maria Margolies. “We believe in balance and working on all levels of our existence—not just our bodies, but our minds and spirits.”

Participants kick off their cleanse with a special yoga and meditation session with Brower on Sunday, May 3, and then get their juices (of course), a week of classes at Stern’s Ashtanga Yoga New York, a week at Equinox, and the first 30 sign-ups will also get a skin-care serum from Benshen. You can do one, three, or five days of juicing at $70 per day.

Meanwhile, for those traveling to NYC, guests at Trump Hotels can now order a Heartbeet juice six-pack to be waiting in their room when they check-in. And considering that a hotel room is as good a place as any to fit in some Ashtanga, this might just make it one of your healthiest hotel stays yet. —Lisa Elaine Held

For more information, visit

(Photo: Heartbeet Juicery)