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Celery juice is seriously trending right now—but why?

Thumbnail for Celery juice is seriously trending right now—but why?
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Photo: Getty Images/Johner Images

Summer 2018 will forever go down as the season of quickie celebrity engagements, Big Dick Energy—and when celery juice started to dominate our Instagram feeds.

Okay, so that last one isn’t quite as sexy as Priyanka and Nick making it forever official. But seriously, haven’t you noticed that tons of wellness stars have been trading their kale-apple-lemon blends for a slightly lighter shade of green juice? It started this spring with The Balanced Blonde blogger Jordan Younger, who added fresh-pressed celery juice to her morning routine as part of the Medical Medium’s nutrition protocol for eczema.

Since then, I’ve noticed everyone from nutritionist Elissa Goodman to influencers including Marissa Lace and Holly Owens proclaiming their love for the stuff. By drinking it in the morning before breakfast, devotees claim it’s given them better skin, more energy, and improved digestion.

So what gives? According to holistic health coach Molly Alliman, it’s not just the bandwagon effect. “Celery is a powerhouse vegetable with antioxidants, enzymes, and phytonutrients,” she says. “Celery juice is a natural diuretic, and along with its ability to help the liver flush toxins, it also can reduce bloat.”

Research shows it also has antibacterial and anti-inflammatory properties, plus the ability to balance blood sugar. Oh, and there’s a reason why everyone says they’re sipping it first thing, on an empty stomach—some claim that its mineral content can help boost stomach acid production to enhance digestion, although this hasn’t been confirmed by clinical research.

If you’re grossed out at the thought of starting your day with liquified celery, you’re not alone—but there is something you can do to help it go down a little easier, if you’re interested in trying it at home. “I recommend adding citrus to help cut the bitter taste of celery,” says Alliman, who says half a lemon or lime for every 16 ounces of juice should do it.

Or, if you don’t have a juicer, you could always just buy it in a bottle—Pressed Juicery just launched its own celery-and-lemon blend. “Juicing a glass of fresh celery every morning is tedious,” says CEO and cofounder Hayden Slater. “Celery juice aids in digestion, detoxification and calming inflammation—we saw that this was more than a trend and it could benefit so many people.”

Now that’s wellness-beverage BDE.

Teatoxes are also taking over Insta—but here’s the not-so-pretty truth about what those weight-loss teas actually do to your body. Cold-brewed matcha, however, is always a good idea.

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