Vegans probably don’t love sorting through the artisanal hot dogs and fried chicken of Smorgasburg in order to find something they can eat. And at The Seed Market, a new monthly vegan pop-up market that returns for its second installment on February 28, they won’t have to.
Hosted inside The Altman Building in Chelsea (so freezing temperatures can’t stop it!), The Seed Market is basically a vegan version of the Brooklyn Flea, meaning you can expect local vendors with vegan food, juices, jewelry, beauty, wellness services, and clothing.
The market was born out of biannual conference and expo The Seed Experience (which will return in June), after The Seed president Pas Niratbhand realized that twice a year was not often enough when it came to responding to the interest in the companies he was showcasing.
“We want to give access to consumers to discover plant-based, vegan, and cruelty-free products and services more frequently,” he says.
Last month, more than 800 New Yorkers attended The Seed Market, and this month, Niratbhand says he’s expecting more than 1,000. Sounds like it’s working so far—and maybe plan on getting there a little early? —Jamie McKillop