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4 cult-fave items to buy in Nordstrom’s new “Well Beauty” department


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Graphic by Abby Maker for Well+Good
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Wellness is spreading like wildfire, and now one of the biggest luxe department stores in the country is joining the movement: Nordstrom just announced the addition of Well Beauty offerings in 38 of its stores starting January 11, which will give customers a one-stop shop for all things wellness-related. But, don’t worry if you’re not located near one of these lucky areas; the healthy goodies from 22 brands are already available online.

As far as what you can expect to add to your shopping basket, Beauty Independent reports there will be aromatherapy products, supplements, sleep products and more. And many of the items already have a cult following.

“Our beauty business has been consistently good for quite some time,” Pete Nordstrom, co-president of Nordstrom, said during the company’s third-quarter conference call last November, according to Beauty Independent. “The more that we can elevate and differentiate our product offer, particularly the more kind of prestige type brand, that’s been good for us. There has been a good trend around wellness and natural wellness.”

So the next time you’re shopping, keep an eye out for these must-have wellness items to keep your haul of Nordstrom loot even healthier.

Get these 4 cult-fave wellness items at Nordstrom.

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1. Wellness ViA water bottle, $78

crystal water bottles
Photo: Nordstrom

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2. Moon Juice brain dust, $38

moon juice brain dust
Photo: Nordstrom

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3. HUM Nutrition raw beauty powder, $39

hum superfood powder
Photo: Nordstrom

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4. Kopari coconut lip glossy, $12

kopari lip gloss
Photo: Nordstrom

These are some of the top-rated natural-beauty products at Sephora. Or, find out how you can score the buzziest wellness products every month on the cheap.