I’m a Sephora Beauty Director, and This Is Everything I’m Buying at Sephora’s Biggest Sale of the Year

Photo: Stocksy: Marti Sans

ICYMI: Sephora announced its first-ever Sephoraton—a month-long promotion to offer shoppers the very best beauty buys at the very best prices. The much-anticipated event will take place starting today, December 3, and carry on throughout the entire month with a handful of deals you won’t want to miss. The caveat? It’s for members only. So, if you’re not an Insider (the name given to basic-tier members) yet, you best get on it. After all, the more you spend, the higher you’ll climb, earning VIB status after $350 spent per year, and Rogue after $1,000. 

Once you become a member and are ready to shop the epic Sephora beauty sale, you might be wondering which items are actually worth the extra spend. With that in mind, we chatted with Sephora beauty director, David Razzano, to discover his must-have items from the sale. “The upcoming ‘Sephorathon’ promotion, happening throughout the month of December has even me, a Sephora Beauty Director, pumped up to grab those beauty products I’ve been eyeing lately,” he shares.  Intrigued? Check out the products he plans to snatch at the Sephora beauty sale, below.


Experts In This Article
  • David Razzano, David Razzano is a celebrity makeup artist based in New York City and a Sephora beauty director.

1. Natasha Denona Triochrome Eyeshadow Palette, $129

“This limited-edition palette is a must-have for eye aficionados as makeup for 2021 is trending towards eye looks,” Razzano shares. “With 15 unique and gorgeous tones, three of them being color-shifting chromatic shades, it looks like something out of a magical fantasy. There are many great deals this month, but I wouldn’t let this slip by!”

Shop now: Natasha Denona Triochrome Eyeshadow Palette, $129

2. Grande Cosmetics Goldie Lash and Brow Serum Set, $68

“One year ago I got my sister hooked on Grande Cosmetics Lash Enhancing Serum,” Razzano says. “She doesn’t wear much makeup, but she loves her lashes, and this revolutionary serum provides noticeable results in the length and thickness of your lashes. This year I am taking advantage of all the exciting promotional events happening during Sephorathon and getting her this gift set, which also includes the famous brow serum to help grow gorgeous brows! I’m pretty sure she will become just as hooked on the brow serum, but it’s worth it!”

Shop now: Grande Cosmetics Goldie Lash and Brow Serum Set, $68

3. Obagi Clinical Blue Brilliance Triple Acid Peel, $145 

“This extremely potent, clinical-grade, at-home peel is a favorite of mine,” Razzano says. “It contains four vials—each is a one-use triple-acid peel—containing the highest quality of salicylic, lactic, and glycolic acids, which completely resurface the skin, as well as exfoliate the inner pore lining. You will see younger-looking skin that appears instantly smoother and radiant. You can use one vial every two weeks, and in two months see dramatic results that you were able to achieve in the comfort of your own home.”

Shop now: Obagi Clinical Blue Brilliance Triple Acid Peel, $145 

4. Make Up For Ever Ultra HD Invisible Cover Stick Foundation, $43

“This is my professional go-to foundation as an on-set makeup artist, and I will be using our Sephorathon promotion as an opportunity to refresh my kit,” Razzano shares of his plans come Sephora beauty sale time. “This cream formula glides on like a second skin, it is seamless and natural-looking even close up. The coverage can go from super sheer to full coverage like a concealer, all without any added texture or heavy appearance. Whether I apply it with my fingers, a brush, or sponge, this foundation never ceases to impress me with how incredible it is!”

Shop now: Make Up For Ever Ultra HD Invisible Cover Stick Foundation, $43

5. Youth To The People Adaptogen Soothe + Hydrate Activated Mist with Peptides, $42

“I absolutely love this mist from Youth To The People and how it soothes my sensitive skin, provides deep hydration, and also is antioxidant rich,” Razzano says. “This mist is great for use over makeup since it won’t disturb your look but will still be able to penetrate beyond to fully hydrate your skin.”

Shop now: Youth To The People Adaptogen Soothe + Hydrate Activated Mist with Peptides, $42

6. Sephora Collection PRO Foundation Brush #47, $30

“A good foundation brush can make all the difference in the end result of how your complexion looks,” Razzano says. “This brush is my personal favorite—you have the ability to apply foundation sheer to full coverage, depending on what you desire, plus the angled precision of the top allows for easy use in the curves and nooks of the facial features. This brush is such a high quality and at an affordable price, this is great to stock up on during our Sephorathon promotion.”

Shop now: Sephora Collection PRO Foundation Brush #47, $30 

7. First Aid Beauty All That Fab, $49

“This holiday set is on my gifting list this year for a few people in my life,” Razzano admits. “The offer here is remarkable as its only $49 but its retail value is $127. This assortment of top sellers from First Aid Beauty will get anyone’s skin looking its best in no time. The Facial Radiance Pads are amazing at resurfacing the skin effectively, without the irritation, and The Ultra Repair Cream is fantastic for the dry winter months. I know I’ll make a few people really happy with this incredible gift set!”

Shop now: First Aid Beauty All That Fab, $49 

8. Dior BACKSTAGE Glow Face Palette, $45 

“These highlighting face palettes from Dior are simply amazing,” Razzano exclaims. “I don’t often use powder highlighter due to a preference for liquid or cream, but these palettes apply so beautifully, and seamlessly melt into the skin that it’s impossible to tell they are powders. There are a few different versions of the palette with a variety of shade tones within each, but I am eyeing the new limited edition ‘Copper Gold’ palette that I have to get before it’s gone!”

Shop now: Dior BACKSTAGE Glow Face Palette, $45 

To help you decide when’s the best time to shop—the Sephorathon promotion is broken down below:

  • Dollar Savings Offer (December 3 to 9): Insiders earn $15 off a $75 purchase; VIB members receive $20 off a $75 purchase; Rouge members snag $25 off a $75 purchase. Simply use code 2020SAVE at checkout. 
  • Point Multiplier Event (December 10 to 16): Insiders earn two times points on all purchases; VIB members receive three times points on all purchases; Rouge members rack up four times points on all purchases. Use code BIGPOINTS to make the most of it.
  • Super Saturday (December 19): Insiders have a chance to win a gift card. One $100 gift card will be given out per store, as well as one online. Additionally, 100 $10 gift cards will be given out per store, along with 100 $10 gift cards online. 
  • Sale on Sale (December 20 to 25; December 26 to January 1): Insiders receive 20 percent off with code SAVEFIRST; Insiders receiver 20 percent off with code MAJORSALE

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