You May Also Like

Skincare

Say it isn’t so! Can vitamin C serum stain skin and darken pores?

Gui pi wan: the energy tincture for afternoon slumps

The one tincture to keep in your bag for immediate natural bursts of energy

matte satin lipsticks

How to spot a matte lipstick that won’t leave your lips as dry as the Sahara

Why is my hair so dry and 4 ways I've learnt to deal with it

Wondering, “why is my hair so dry?” One of these 7 causes is likely to blame

Venus in retrograde could be the reason Ariana and Pete split

Pete Davidson and Ariana Grande’s breakup was pretty much written in the stars

New York City vegan and vegetarian lifestyle is best in the country

And America’s best cities for vegetarians and vegans are…

Target is giving Brandless a run for its money with $2 beauty must haves


Thumbnail for Target is giving Brandless a run for its money with $2 beauty must haves
Pin It
Photo: Target

Scoring a beauty product for under $20 feels like a total win, but adding a cleanser to your cart for $2? That sounds like any skincare-obsessive’s frugal dream come true. You can go ahead and pinch yourself though: Target, mecca for all things budget-friendly, will soon be competing with Brandless in the just-a-few-bucks beauty market with their new brand, Smartly.

Arriving in stores and online on October 14th of this year, Smartly will offer 70 “everyday items” ranging from paper plates to body lotion—the majority of which will be under $2 (but can go up to $12), according to the press release. Yes, laundry and kitchen staples will be part of the line, but so will the kind of beauty staples you find yourself constantly out of (read: SPF, hand soap, cleansers, razors, face wipes, and more). “The introduction of Smartly to our owned brand portfolio is another example of how we are listening to consumers and bringing them differentiated solutions to make their lives easier. Smartly is affordable, looks great, and most importantly, gets the job done,” says Mark Tritton, executive vice president and CMO the company.

For those living in close quarters, the brand will roll out small multi-packs so that city-dwellers can get in on the buy-in-bulk satisfaction. And even better, the packaging has just a hint of wittiness (for example, the toothbrush containers read: “smile worthy”). So when you inevitably go into a Target-induced trance, hey—at least you’ll have something scintillating to read.

According to the release, new products will keep hitting shelves through early 2019. So, Target, if you’re taking requests, we’d love to see mini-jade rollers, collagen packets, and all-natural deodorants taking part in the marked down fun.

While you’re perusing the superstore, check out Chrissy Teigen’s new $40 dutch ovens and Native deodorant

Loading More Posts...

You May Also Like

No excuses to vote for your healthy future: Uber will literally chauffeur you to your polling place

Uber is offering free rides to polling places across the US for next month’s midterm elections

Part of the 49 percent of women self-conscious about outfit repeating? Diane Von Furstenberg says you shouldn't be

Stop being self-conscious about repeating outfits—Diane Von Furstenberg says it’s a style *asset*

Get in an intense workout *anywhere* using this completely collapsable Pilates reformer

Get in an intense workout *anywhere* using this completely collapsable Pilates reformer

The coolest way to decorate pumpkins this year is Lauren Conrad-approved and requires no carving

Lauren Conrad just shared the coolest way to decorate pumpkins this year

matte satin lipsticks

How to spot a matte lipstick that won’t leave your lips as dry as the Sahara

Skincare

Say it isn’t so! Can vitamin C serum stain skin and darken pores?