I’ve Been a Beauty Writer for Years, Here’s How To Shop Ulta’s Black Friday Sale Like a Pro
W+G Tip: Ulta recently launched its Conscious Beauty initiative, which is designed to help shoppers make more conscious beauty decisions for themselves, their loved ones, and the environment. Each certified product is measured across five pillars: clean ingredients, cruelty-free, vegan, sustainable packaging, and positive impact. With this in mind, we’ve marked the beauty deals that are part of this eco-friendly program.
Sunday 11/22 to Saturday 11/28
1. Too Faced Sex Ed: Lash is in Session Mascara & Liner 3-Piece Set, $17 ($40 value)
What better time to spruce up your lid look than right before the holidays? This set includes the cult-favorite Better Than Sex Mascara—both the regular and waterproof formulas—and the brand’s ultra-smooth liquid eyeliner pen. *Conscious Beauty Brand
Shop now: Too Faced Sex Ed: Lash is in Session Mascara & Liner 3-Piece Set, $17 ($40 value)
2. Anastasia Beverly Hills Sultry Palette Vault, $65 ($94 value)
Housed in a glittery pink box, this vault includes the Sultry Eye Palette (complete with 14 eyeshadows), Liquid Liner, Lash Brag Volumizing Mascara, and Mini Eye Primer. *Conscious Beauty Brand
Shop now: Anastasia Beverly Hills Sultry Palette Vault, $65 ($94 value)
3. Carolina Herrera Good Girl Mini Set, $25
With three mini shoe-shaped bottles of Caroline Herrera’s signature scents, what’s not to love?
Shop now: Carolina Herrera Good Girl Mini Set, $25
4. First Aid Beauty Jumbo Ultra Repair Cream 12 oz. in Cranberry Pomegranate, $19 (Regularly $52)
The jumbo version of this antioxidant-packed moisturizer is sure to combat any winter dry skin woes! *Conscious Beauty Brand
Shop now: First Aid Beauty Jumbo Ultra Repair Cream 12 oz. in Cranberry Pomegranate, $19 (Regularly $52)
5. Mario Badescu Multi-Masker Kit, $12
Three masks for the price of one? Yes, please! This set includes Mario Badescu’s best-selling Cucumber Tonic Mask, Super Collagen Mask, and Silver Powder. *Conscious Beauty Brand
Shop now: Mario Badescu Multi-Masker Kit, $12
6. EcoTools Glow On The Go 6 Piece Kit, $10 (regularly $20)
Looking for ways to spruce up your makeup routine? This set comes with four brushes, a makeup sponge, and a cute pouch to contain the tools. *Conscious Beauty Brand
Shop now: EcoTools Glow On The Go 6 Piece Kit, $10 (regularly $20)
7. All Sexy Hair Styling Products, $10 and under (regularly $19+)
If you just ran out of your favorite styling products or you’re looking for new options to zhuzh your hair, this sale is one you won’t want to pass up. Choose from the brand’s heat protectants, blow-dry primers, hairspray, and more. *Conscious Beauty Brand
Shop now: All Sexy Hair Styling Products, $10 and under (regularly $19+)
8. It Cosmetics Confidence in a Cleanser Gentle Face Wash, $15 (regularly $28)
Infused with collagen, hyaluronic acid, colloidal oatmeal, and ceramides, this top-rated cleanser is a dream for those looking to add an anti-aging boost to their cleansing routine. Best of all, it’s gentle enough for those with sensitive skin.
Shop now: It Cosmetics Confidence in a Cleanser Gentle Face Wash, $15 (regularly $28)
9. Living Proof PhD Body Builder, $14 (regularly $29)
Give your hair a salon-quality blowout with the help of this best-selling body-building hairspray. *Conscious Beauty Brand
Shop now: Living Proof PhD Body Builder, $14 (regularly $29)
10. Chi Flat Irons, $60 (regularly $100)
Give yourself (or your bestie) the gift of seriously smooth strands this Black Friday. Or, if you know how to master the S-wave, try your hand at using the iron to build body and texture.
Shop now: Chi Flat Irons, $60 (regularly $100)
Tuesday 11/24 to Saturday 11/28
1. Urban Decay Perversion Mascara, $10 (regularly $25)
Looking to score lashes to the high heavens? Say hello to this stellar Urban Decay deal. The best-selling mascara is part of Ulta’s new Ulta Beauty Conscious Beauty initiative. With over 4,000 Ulta shoppers swooning over the lash-lifter, you know it’s worth it.
Shop now: Urban Decay Perversion Mascara, $10 (regularly $25)
2. KVD Vegan Beauty Go Big or Go Home Volumizing Mascara, $10 (regularly $24)
Prefer a vegan mascara option? KVD’s volumizing mascara is the way to go. It lifts and separates lashes without ever smudging in the process. *Conscious Beauty Brand
Shop now: KVD Vegan Beauty Go Big or Go Home Volumizing Mascara, $10 (regularly $24)
3. Kylie Cosmetics Velvet Liquid Lipstick, $10 (regularly $16)
Available in nine neutral shades, this liquid lipstick is a shoo-in for your daily routine. And, at that price, you might as well buy more than one.
Shop now: Kylie Cosmetics Velvet Liquid Lipstick, $10 (regularly $16)
4. Tarte Amazonian Clay Full Coverage Foundation SPF 15, $19 (regularly $39)
This full-coverage foundation is available in 40 shades, ensuring you’ll find the perfect tint for your skin tone. It’s designed to last for up to 12 hours while working to balance your skin’s sebum levels all the while. *Conscious Beauty Brand
Shop now: Tarte Amazonian Clay Full Coverage Foundation SPF 15, $19 (regularly $39)
5. BECCA Hydra-Light Plumping Lip Balm, $10 (regularly $19)
Good news: There’s eight shades to choose from. This lip balm is designed to hydrate and plump lips while imparting natural-looking color. *Conscious Beauty Brand
Shop now: BECCA Hydra-Light Plumping Lip Balm, $10 (regularly $19)
6. Anastasia Beverly Hills Glow Kits, $20 (regularly $40)
Embrace your most ethereal glow with ABH’s cult-favorite glow kits. There are four to choose from, two of which come with four shades, and two of which come with six. Pick your shimmery poison. *Conscious Beauty Brand
Shop now: Anastasia Beverly Hills Glow Kits, $20 (regularly $40)
7. ColourPop Romance Moi Ultra Matte Lip Vault, $25 (regularly $50)
ColourPop’s matte lipstick is considered the ultimate Kylie Cosmetics lip dupe. So, the fact that you get 12 tubes for just $25 is a total steal. *Conscious Beauty Brand
Shop now: ColourPop Romance Moi Ultra Matte Lip Vault, $25 (regularly $50)
8. Urban Decay Naked Cherry, Heat, and Honey Palettes, $24 (regularly $49)
With 12 stunning shades in each palette, this deal is simply too good to pass up. *Conscious Beauty Brand
Shop now: Urban Decay Naked Cherry, Heat, and Honey Palettes, $24 (regularly $49)
9. It’s a 10 Miracle Leave-In Product, $9 (regularly $19)
Never rip through wet, tangled lengths again. This nourishing leave-in conditioner will make way for smooth, knot-free locks every time. *Conscious Beauty Brand
Shop now: It’s a 10 Miracle Leave-In Product, $9 (regularly $19)
10. Hot Tools 24K Gold Charcoal Infused One-Step Blowout, $50 (regularly $75)
If blowouts are your thing, you’ll want to get your hands on this must-have hair tool. It’s designed to style your hair while drying it, all while promoting smoothness and shine, and not a hint of frizz.
Shop now: Hot Tools 24K Gold Charcoal Infused One-Step Blowout, $50 (regularly $75)
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