That’s about to change this fall, when two national barre brands officially plant their flags in the outer borough.
“I saw a huge opportunity there,” says Kristine Storie, owner of the Xtend Barre studio that will open in Brooklyn Heights in mid-October (if everything goes as planned). The opening will also mark the Xtend Barre’s New York debut.
Pure Barre, which has two New York locations in Union Square and Columbus Circle, will open a studio in Cobble Hill in late October, says Tiffany Currid, the franchisee owner and a Pure Barre instructor originally from Santa Rosa Beach, Florida.
Here’s what you need to know now about these two Brooklyn barre studios coming this fall:
Location: 147 Remsen St., at Clinton St., 2nd floor, Brooklyn Heights
Studio Details: 3,000 square feet with three classrooms—one large, two small—and no showers. In addition to Xtend, the studio will offer contemporary Pilates mat classes. Depending on the room and class, class size will range between 12 and 20 participants.
Class Style: While you’ll recognize many common barre moves, Storie says Xtend’s method draws much more from Pilates (you’ll actually do Hundreds) than other styles and is also more dance-based. “There’s more cardio that’s dance-inspired. We do the isometric movements, but bigger movements too,” she says, “and every beat is choreographed.”
Location: 266 Court St., at Butler St., Cobble Hill
Studio Details: The classroom will be 1,000 square feet with the entire storefront location occupying 2,350 square feet, says Currid, who’s devoted the rest to a changing area with dressing rooms, lockers, and a retail area “selling brands such as Beyond Yoga, Karma, Splits59, and of course Pure Barre Brand Apparel.”
Class Style: Pure Barre is like the Starbucks of the barre scene, meaning nearly every town across the country seems to have one of its studios, many of which are opened by Pure Barre-besotted students. Classes follow a standard format—hitting upper body, thighs, seat, abs and utilizing lots of props—wherever they’re located. It’s challenging but not grueling, in a way that’s accessible for the non-initiated. “It’ll compliment the healthy way of life of many Cobble Hill residents,” say Currid.
While SoulCycle bikes and the Megaformer have made their way to Williamsburg, theses two barre brands are hitting a part of Brooklyn that’s still thin on boutique fitness. Here’s hoping that these two openings are just the beginning of South Brooklyn‘s bigger boutique studio renaissance. —Lisa Elaine Held and Melisse Gelula
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