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Elena Brower, Flavorpill, Central Park: “The largest documented yoga event ever”


On Tuesday, June 22, 10,000 yogis are invited to attend Yoga at the Great Lawn, an event that aims to make the Guinness Book of World Records. Why you should go anyway.

Flavorpill and Elena-Brower yoga at MoMA
If you’ve been living under your yoga mat, you might have missed the big yoga news announced last week. On the evening of the summer solstice—Tuesday, June 22, at 6 pm—Flavorpill, an online concierge of arts and culture, and top NYC yoga teacher Elena Brower, will host the “world’s largest documented yoga event ever as 10,000 people of all backgrounds, sizes, and skill levels will simultaneously practice on the Great Lawn in Central Park, NYC.” And you thought your studio was crowded.

Elena Brower NYC yoga teacher WellandGoodNYC.com
Elena Brower

Headliner Brower, founder of Virayoga, is no stranger to a packed class—or to Flavorpill’s public yoga events. The acclaimed Anusara teacher and Adidas ambassador led the YoGa at MoMA event with Flavorpill in January (pictured). If the Great Lawn event is a success, Flavorpill founder Sascha Lewis may find himself in the Guinness Book of World Records for yoga—or for pulling off the world’s most brilliant coup of a subscriber drive ever. But Brower’s not in it for the fame and fortune. “For me, it’s an honor and a privilege to bring all the yoga traditions together to enjoy the solstice and celebrate our city,” said Brower in an email to Well + Good, who we expect will have to be seriously mic-ed for this event.

Six reasons we’re going to Yoga at the Great Lawn and you should, too:

1. The scene: World peace and universal health care are still works in progress. The least we can do is model good behavior at what’s going to be a United Nations of yoga. Make nice with Bikrams on this one day.
2. Because you missed the Dalai Lama at Carnegie Hall.
3. The yoga celebrities. The following invitees and their bodyguards could be practicing right next you: Gwyneth Paltrow, Russell Simmons, Christy Turlington Burns, Parker Posey, and Nick Denton, you know, the big yogi.
4. The swag: Jet Blue is providing 10,000 yoga mats, and Smart Water is providing, um, 10,000 plastic water bottles?!
5. Your asana will be documented. A 150-foot crane will capture aerial views of the swarm of yogis. Inevitably this will all be on the internet so you can one day prove to your grandchildren that Nana had a wicked chaturanga.
6. Because in all seriousness, usually when 10,000 New Yorkers are together it’s on the subway practicing don’t-fuck-with-me pose instead of heart-opening poses.

To sign up, visit www.flavorpill.com/yoga

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