The brand was one of the first to popularize the “barre workout” concept (it debuted in 2001) and is now one of the country’s largest barre studio franchises with 80-some locations. But its pretty Soho studio, bustling with fashion execs, has being flying solo on the New York fitness landscape since it opened in 2010, while more and more newcomers have joined the city’s barre scene.
Now, Soho studio owners Amy Duffey, Kristin Kelleher, and Timothy Kelleher have finally branched out with the opening of the Midtown location on Monday, April 7, on Fifth Avenue between 54th and 55th Streets.
And a new franchise owner, Katie Muehlenkamp, will bring the method across the river to Brooklyn this summer, with a Cobble Hill studio at 267 Pacific Street, at Smith Street. Muehlenkamp, a former competitive gymnast, taught at Bar Method’s San Francisco flagship for three years before deciding to move back to her hometown to open her own shop.
“Brooklyn is a very different place now than when I grew up there. I’m excited to go back and see how it’s changed and be a part of it again,” she says. One of the changes she’ll no doubt be excited to find is a much bigger population of women eager to pulse and tone at the barre. —Lisa Elaine Held