There may have been a time when Rihanna had the singular job description of pop star. Now, she’s a mogul (talk about work work work work work). Not only has she single-handedly sparked a revolution to make the beauty industry more inclusive, she’s doing the same with the fashion industry, too. (Plus, she’s gave us “Umbrella.” And “Pon de Replay.” And basically every great song ever.) On her birthday, let’s take a moment to celebrate this icon, shall we?
1. She made diversity in makeup a must for every brand.
The launch of Fenty Beauty, which includes 40 different foundation colors, led to widespread change in the beauty industry—raising to bar to a higher, more inclusive standard. (Now, other brands like Smashbox and CoverGirl have joined the 40 shades club.) Rihanna didn’t just slap her name on a makeup line; she perfected it and made sure people with a very wide variety of skin tones were well-represented.
2. Her size-inclusive lingerie is empowering more women to feel sexy.
Rihanna is sexy, plain and simple, so launching a lingerie line wasn’t exactly off-base for her. But what made the launch of Savage X Fenty so great was its wide range of sizes offered. The collection’s bra sizes range from 32A to 44DD, and other garments span XS to 3X. And even though Rihanna loves her couture, she kept the prices affordable ($15 to $109), so it wasn’t exclusive or out of reach.
3. She has self-confidence in spades.
Not only does Rihanna embody self-love goals, she consciously lives her life in a way that inspires others to feel good, too. It’s why she doesn’t curate her Instagram so it’s picture-perfect. ““I only know how to be me, and people thrive when they’re who they’re meant to be. I can only try my best to encourage girls and women to respect their uniqueness and be 100 percent true to themselves,” she told InStyle in 2017.
4. She’s not afraid to take up space.
You think Rihanna is going to let a patriarchal society tell her how to act? Sorry not sorry body, this is a woman who isn’t afraid to speak her mind or take up space. (Throwback to her iconic womanspread!)
5. She knows the power of a good pair of sneakers.
When it comes to her own footwear design, Rihanna is more into Pumas than pumps. Her Fenty x Puma creepers reached cult status essentially the second they were released. There may be occasions that call for heels, but when you’re making moves, there’s nothing that works quite like sneakers.
Rihanna, please take a bow. Thank you for everything you do to make the world shine bright like a diamond.
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