According to a report conducted by COVID-19 Commerce Insight, beauty product sales are up, and certain categories have seen triple-digit growth online compared to last year. The top two most flocked to beauty products during the current pandemic? Lipstick (sales are up 287 percent) and mascara (up 275 percent), with eyelash extensions coming in hot in third place (up 195 percent). So it makes sense that brightening pigments for your pout and lash-lengthening mascaras are selling like hotcakes on Sephora’s virtual shelves as everyone shelters in place.
Also on the list are skin-care essentials that layer on the moisture, an SPF so good that you won’t even realize it’s a sunscreen, makeup products that add dimension to your skin on camera, and foundation that stays put while you do those indoor workouts. Behold the 10 best sellers at Sephora that are going fast.
The cult-fave K-beauty lip mask is beloved for its deep moisturizing powers on the most parched of lips. It’s packed with antioxidants from all of the most delicious fruits, which means it smells yummy as it delivers nourishment to your pout.
The quickest way to look awake in your Zoom meetings? With mascara. This mascara in particular morphs I-just-woke-up lashes to voluminous lengths for an instant pep-up in the a.m.
A touch of concealer is the slickest way to perfect your complexion without suffocating it. The longtime fan fave Nars concealer is creamy, gives you medium coverage, and blends so well without drying out or caking up.
A bold brow is another quick way to look put-together without much effort. A pomade like this one glides on smoothly to define your brow hairs without smudging.
Your skin can get extra dry when stuck indoors for hours on end, which is why staying on top of your moisturizer game is key. The Drunk Elephant peptide-rich cream absorbs really nicely and provides a ton of hydration, plus other essential nutrients (like vitamin B and stem cell extract) to keep your complexion radiant.
This gel-textured cleanser allows your skin to eat its greens, basically. The superfood blend of kale, green tea, spinach, and vitamin C send antioxidants into your skin as you rinse away dirt and grime for a healthy, clean complexion.
Every dermatologist will tell you to still wear sunscreen indoors, especially now that we’re getting blue light exposure all day long from our phone and computer screens. This new but quickly top-selling SPF is truly invisible, but gives your skin protection and hydration via meadowfoam extract and red algae.
If you’re still rocking foundation in quarantine, all the power to you—you’re not alone. Many beauty lovers are flocking towards this longwear option by Fenty Beauty, which has a matte finish but makes you look like you’re wearing an Instagram filter IRL.
A foolproof way to add dimension to a 2-D face (as you’re seeing on Zoom all day long) is with a cream blush like this one from Kosas. Just a few swipes of color along the cheekbones, along with the shimmery highlighter, gives instant contour.
Applying pigment to your lips can make you feel more dressed up, even if you’re still rocking your sweatpants. The famous Pillow Talk shade made by celebrity makeup artist Charlotte Tilbury is selling quickly for good reason: It’s universally flattering, subtle, and a gorgeous shade of muted nude-pink.
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