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Maybe the Best Gift of All Is Sleep for Both Baby and Parents: The Best Snoo Sale of the Season Is Here

Francesca Krempa

Photo: W+G Creative
If you've been googling "best Snoo sales" all year long, every single day, we have good news. The Snoo is FINALLY on sale! From November 25-28, get 20 percent off the Snoo—while supplies last. Ask any expecting mother or father about the baby gifts they want most, and the Snoo is sure to be at the top of their list. Don't let the whimsical name fool you—the high-tech, smart crib is a must-have for new parents, designed to give them peace of mind (and a break to catch up on their beauty sleep.)

The thing is, these fancy bassinets aren't cheap. The regular price for a Snoo Smart Sleeper is $1,595—a hefty price tag, although most parents agree it's worth every penny. Rather than shelling out some serious cash on the crib, it's better to wait for it to go on sale, which happens to be right now. Below, the best Snoo sales to shop so you, or the new parent in your life, can finally get some sleep.

The best Snoo sales you don't want to miss

Happiest Baby — $1,276.00

Originally $1,595, now $1,276

Happiest Baby is the brand behind the Snoo, and it rarely offers the smart crib on sale. Well, now is one of those times—you can score the Snoo Smart Baby Sleeper for $319 off the original price. It comes with free shipping and a 30-day risk-free trial (though we’re pretty sure you and Baby will both love it.)

If you happen to miss the sale, Happiest Baby offers an array of ongoing discounts for busy parents through its referral programs and military discount offerings. Or, you can rent a Snoo for just dollars a day, giving you time to check it out at your leisure.

Amazon — $1,276.00

Originally $1,595, now $1,276

Crate & Barrel — $1,595.00

We’ll be updating the sale info as soon as we get intel.


What is a Snoo?

Not familiar with the Snoo? Or maybe you just want to learn more. Here to answer all your questions is Melissa Horger, PhD, a developmental psychologist at Temple University who researches cognitive and motor development. According to Horger, who's studied infant sleep and sleep's role on next day learning, explains that the Snoo is effectively a smart crib. It was developed by pediatrician Dr. Harvey Karp to help soothe fussy babies and help them fall asleep on their own.

"The difference between a Snoo and a crib is that a crib contains your child, but a Snoo responds to your child," Horger says. "Noise and motion sensors trigger the Snoo to rock or to play white noise for your infant to soothe them."

Ask any new parent how sleep training is going and they'll probably look at you through blood shot eyes to tell you.... not great. That's where Snoo comes into play—rather than getting up multiple times throughout the night to rock the baby, the Snoo turns on to do that for you, aiding in sleep training while helping Mom and Dad catch up on their 'Zzzs. That's hours of sleep you get back, thanks to this smart invention.

"It's a tool that can help with sleep hygiene," Horger says. For example, instead of a caregiver having to come in and rock the baby, the Snoo can comfort them back to sleep when they wake and cry. Not only does the caregiver get a few extra minutes of sleep—which is good for everyone—but the baby is reminded that this isn’t time to interact."


For more can't-miss Black Friday and Cyber Monday deals, check out our curated sales hub, and shop all the major discounts this holiday season

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