Alden Wicker is the founder and editor-in-chief of EcoCult, a new site about all things sustainable—and cool—in New York City.
And with a lifestyle that’s more Purely Elizabeth granola than hippie granola, Wicker spends her time reviewing eco-friendly fashion lines to interviewing green luminaries.
Part and parcel of Wicker’s interest in eco-chic living is her affection for luxury non-toxic beauty products.
“People trying to live sustainably get a bum rap,” the 26-year-old says. “I’m as clean, fresh-smelling, and polished as the next lady. But if I can banish blemishes and do a little good for the world at the same time, I consider that a win.”
Here, the rosy-cheeked brunette shares the beauty picks that keep her prepped and pretty for a day of meetings. Because why can’t a product that helps your skin help the environment, too? —Jamie McKillop
1. Suki Exfoliating Foaming Cleanser ($33) I’m a big believer in exfoliation, and this has got to be the most delicious smelling facial scrub ever. The tart lemonade scent perks me up, and the foam makes me feel likes it’s getting my skin extra clean.
2. S.W. Basics Makeup Remover ($14) This Brooklyn-based company is run by an incredibly smart and sweet woman, and all the products have just a few natural ingredients. The makeup remover takes off my cat eye with just a swipe, and you can leave the oil on as an excellent eye moisturizer when you go to bed, too.
3. Sheswai Lacquer in Winesnob ($16) I love that this nail polish is free of formaldehyde, DBP and toluene, and comes in a glass bottle capped with a sustainable harvested wood cap. Talk about luxurious! It’s one of the few three-free nail polishes that stay put on my fingers for more than a week. This might be the only color I wear this fall (topped with Butter London Matte Finish Top Coat).
4. Aztec Secret Indian Healing Clay ($8) It may not look like much, but mixing this clay with some apple cider vinegar seems to suck all the dirt out of my pores and prevent breakouts for the next week, so I can stay ahead of the game where pimples are concerned.
5. Mychelle Age Defense Regimen ($60) There’s a reason why all my friends are obsessed with Mychelle—this stuff works, even though it is some of the purest skin care around. Is 26 years old too early to worry about signs of aging? Nope. After using this whole regimen full of proven ingredients to prevent it, I feel so pampered and responsible.
For more information, visit www.ecocult.com