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The Instagrammable outdoor swag you seriously need this summer

Photo: Instagram/@andiedarling

2015 was the year of the swan—the inflatable swan, that is. (You know, the one that made an appearance in practically every poolside pic on social media.)

Yes, styling your outdoor activities is now officially a thing—and this summer there’s a whole new crop of upgraded accessories to choose from.

So what’s destined to dominate the “popular” page in 2016? We scoured Instagram to find the latest and greatest in summer swag, from the most photogenic pool toys to the perfect cups for your daily green juice. But act fast—you’ll definitely want to be the first to snap them before they blow up (or sell out faster than a “Kale” sweatshirt).

Scroll down to see 2016’s most Instagrammable accessories for the pool, picnics, and beach—and be sure to show us how you style them by hashtagging your pics with #iamwellandgood.

Get Started

Photo: Instagram/@hotpinkpineapples

Floaty Rainbow Unicorn Float, $99

Introducing the unicorn floatie: The swan’s way cooler little sis. Before you get to posing with your majestic new friend (and soaking up all of that vitamin D), be sure to slather on lots of sunscreen and put on your chicest protective hat.


Photo: Instagram/@camillestyles

The Elyx Pineapple, $98

A pineapple cup alone would probably be enough to make this list, but add in a dose of rose gold and you’ve got social media, well, gold. Not only does it hold 24 ounces of liquid and keeps drinks insulated—so, make plenty of homemade spa water—but for every pineapple sold, someone in need will get a month’s supply of safe water. Win-win!


Photo: Instagram/@cottonon_usa

Cotton:On The Round Towel, $29.95

Circular is no-doubt the new rectangular when it comes to towels. While the watermelon towel has blown up (and subsequently sold out) over the past few weeks, rumor has it they may bring it back in stock. In the meantime, wrap up after a refreshing dip in another one of their adorable designs, or use it as a blanket for all those epic picnics you’re planning.


Photo: Instagram/@halliekwilson

Apolis Market Bag, $68

This bag is the perfect hold-all for mandala flower gathering, trips to the farmers’ market, or toting your coloring books to the beach. Plus, the Insta-famous tote comes emblazoned with the names of 36 different cities around the globe, meaning you’re sure to find one that reps your ‘hood.


Photo: Instagram/@sirenas_

Mahina Mermaid Fin, $99.95

Not quite ready to make a splash with a full-on mermaid tail? Start with a fin. Not only is it bound to inspire plenty of likes, but it’ll also make your swimming drills a little bit more interesting (and, um, harder).


Photo: Instagram/@jssbreton

Big Mouth Cup Beverage Boats, $18

Everything’s cuter when it’s mini, right? Perfectly sized for any regular-sized cup, these petite swan and flamingo floats will keep your tropical juice within arm’s reach, even when you’re neck-deep in a mineral pool with your crew.


Photo: Instagram/@ellarosephillips

Eugenia Kim Do Not Disturb Straw Hat, $485

Think of this hat as the Instagram version of an out-of-office email. Social media stars love it for its looks, but there’s the added benefit of the giant brim (read: extra sun protection).

While you’re packing for your next outdoor adventure, don’t forget a Pinterest-worthy on-the-go salad, a healthy beach read, and some of the season’s best new beauty products.