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healthier Paleo Mayo with avocado oil, non-GMO
(Photo: Primal Kitchen)

If you want to make healthy foodies freak, here’s a tip for whatever you’re cooking: put an avocado on it (or in it).

That’s what Primal Blueprint founder and Paleo Diet advocate Mark Sisson did with his newest product, Primal Kitchen Mayo—and it’s already getting attention. The mayo ($28.95 for three 12 oz. jars) just launched on Sisson’s site and on healthy wholesale purveyor Thrive Market.

Unlike Hellmann’s, which consists mostly of GMO soybean oil and also contains ingredients like added sugar and “natural flavors,” this mayo is made primarily with avocado oil, plus organic eggs, organic vinegar, and salt. That’s it. And while the fat content looks high on the label (12g per serving), avocado oil is filled with what are considered good, healthy fats (the monounsaturated ones).

Naturally, we gave it a taste test (and a few more just to be sure), and the verdict’s in: it tastes exactly like the mayo you’re used to. Thick, creamy, and so flavorful, you might actually just mistake it for plain old mayonnaise. Question: Would it be weird if we put it on avocado toast? —Lisa Elaine Held

For more information, visit www.primalblueprint.com